The future of shopping is on smartphones. This Black Friday proved it.

If you noticed shorter lines outside of Walmart and Best Buy this Black Friday, it wasn’t because people weren’t shopping. They were just doing it from their smartphones.

According to a holiday shopping report by Adobe, Black Friday 2019 saw a total of $7.4 billion in online sales. A whopping $2.9 billion came from consumers making purchases on their smartphones, making Black Friday the biggest U.S. mobile shopping day ever.

Smartphone purchases made up 39 percent of all ecommerce sales, a 21 percent increase over last year. 

Good summary here on Techcrunch.

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App Annie: Mobile App Store Revenue to Exceed $139B in 2021

App Annie published a five year projection for app store revenue.  They believe revenues will reach $139 Billion in 2021(!), a CAGR of 18%.  Note this projection includes non-Google Android (AOSP) stores in China and some emerging markets.  Ad revenues are NOT included. 

You can download the full report here.